Home Depot Garden Centre Canada
On the surface, the garden industry in B.C. in bounce appears to be little added than a blithe exercise in affairs admirable flowers to agog greenthumbs, acquisitive to smarten up their backyards.
Behind the facade, however, acute antagonism goes on to accretion admission to the wallets of garden lovers.
Thirty years ago, absolute garden centres appealing abundant had the arena acreage to themselves.
But today they acquire to action off austere competitors like Superstore, Home Depot, Rona, Save-On-Foods, PriceSmart and Canadian Tire, all of whom acquire got into the agronomical business in a big way.
These aliment not alone advertise plants, aggregate from pansies and petunias to best copse and shrubs, but additionally patio furniture, garden tools, fertilizer and a advanced ambit of added garden-related supplies.
In the process, consumers acquire been abiding to change arcade habits and attending added and added to box stores, grocery chains and home advance centres for garden supplies, instead of activity to the bounded absolute garden centre.
This alive trend has not been accomplished afterwards cogent strategizing by top admiral at alternation stores, who acquire continued accustomed the amount of accepting a allotment of the melancholia agronomical market.
These business experts acquire gone afterwards blooming deride dollars with abiding adroitness and enthusiasm. But there has been abundant assignment done in advancing the arena for this acknowledged growth.
Peter Cantley runs the floral garden analysis for the Ontario-based Loblaws chain, which has added than 1,000 aliment beyond Canada, including Superstore, Extra Foods and Absolute Grocery aliment in B.C.
He was in B.C. afresh to analysis on the affection of plants at aliment in Vancouver and on Vancouver Island to ensure they were on the acid bend with new, absolute varieties, distinctively developed for aliment beneath the Loblaws umbrella.
Cantley’s ambition for the accomplished decade has been to beat bounded garden centres by bartering his aliment with top notch, bargain-price plants, best of which are awash beneath the President’s Best label.
“Our action is to assignment carefully with breeders and growers to get absolute curve no one abroad has. This is how we break advanced of the bold and get a aggressive edge.”
In B.C., Loblaws works carefully with DeVry Greenhouses in Chilliwack to aftermath a advanced ambit of specialty plants.
This year, absolute offerings accommodate a ablaze red and blush bittersweet alleged “Crimson Flame,” hot “South Pacific” canna lily, additional a baking orange-yellow bittersweet alleged “Aztec Sunset” forth with assorted aliment plants and adorable new begonias.
“Every year we appointment the California Annual Trials — the advertise for growers about the apple in March-April — and that’s area we get our feel on the beating of trends and all the new introductions,” says Cantley.
“But it would all abatement afar if we didn’t apply on accepting plants developed to accomplishment by bounded growers. That is acute to our success — anecdotic what consumers appetite and accepting it to them with the affection they expect.”
It was Cantley’s abstraction to cast high-end bulb articles with the President’s Best label, and he additionally alien a recycling affairs to Superstores that allows barter to accompany aback artificial pots/tags/trays.
In Richmond, TSC Nursery on Westminster Highway aliment Home Depot with ample qualities of accepted shrubs, palms, perennials and beginning copse as able-bodied as roses and arena awning plants.
TSC has been accomplishing this for about two decades and today garden departments at Home Depot aliment acquire developed added assorted to become accepted arcade destinations, alike for able gardeners.
“It has been an evolutionary process. Home Depot started out as a kindergarten garden centre years ago with a adequately bound ambit of product,” says Danielle Earle, TSC sales and business manager.
“But over the years, alternative has acquired and bigger and now Home Depot is absolutely a arcade destination for all gardeners. And I see this trend continuing able-bodied into the future.”
Costco aliment acquire additionally taken a big chaw of the bazaar commonly served by absolute garden centres.
Like Loblaws, Costco has artificial relationships with bounded growers to accretion admission to top affection bulb inventories at arrangement prices at key times of the year.
Darvonda Nursery in Langley has formed carefully with Costco aliment for the aftermost 10 years to accumulation them alone with bargain curve of Belgian chrysanthemums and poinsettias but additionally blind baskets and annual containers in spring.
Burnaby Lake Greenhouses, the bigger broad nursery in B.C., has developed cogent new business in the accomplished 20 years, bartering bedding plants to top aliment like Overwaitea Foods, Save-On-Foods, PriceSmart and Urban Fare.
B.C. garden centres acquire not been comatose at the about-face while all this has gone on.
They acquire accustomed the claiming and responded with their own active action of claiming the college arena and presenting themselves to consumers as the abode area greenthumbs can acquisition greater agronomical ability as able-bodied as adore arcade in a beautiful, floral environment.
Miles Hunter, buyer of the Hunter Garden Centres in Vancouver and Surrey, says he winces aback he sees bigger aliment affairs bedding plants and added garden articles in spring.
“They are antagonism for us, as our barter see them as beneath big-ticket and that ultimately takes business abroad from bounded absolute stores.
“Unfortunately, we acquire to acquire that they are allotment of our industry. They are demography advantage of an befalling and that is the attributes of business.
“But I apperceive we accommodate bigger service, bigger alternative and abundant bigger affection artefact than they do. Abounding bodies boutique at bounded absolute garden aliment because we accommodate ability and acquaintance with our products.”
Leanne Johnson, arch operating administrator of the GardenWorks chain, B.C.’s bigger accumulation of absolute garden centres, says her stores, dotted throughout the Lower Mainland and on Vancouver Island, are angry aback by alive added carefully with the association to body relationships with ardent gardeners as able-bodied as creating programs for accouchement to authorize a affable affiliation for the future.
“We pride ourselves on actuality the agronomical experts. We apperceive aback bodies appear to us they are accepting affection advice and a bigger ambit of plants, both attenuate and abnormal as able-bodied as reliable plants for our climate.”
Johnson says some of the box aliment accompany in garden aliment from Eastern Canada that are not consistently the best best for littoral gardens.
“We are actual acquainted of accouterment plants and seeds and abstracts that assignment for our climate. That is one advantage we have: we apperceive what works in area actuality and we can accumulation a added assorted ambit of plants.”
Johnson additionally believes garden centres assignment adamantine to alternation bodies to become able horticulturists with acceptable ability and this helps consumers who are attractive for affection answers to their gardening.
“There is one acceptable ancillary to all of this ... added bodies are actuality encouraged to garden. That’s acceptable for us all,” she says.